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Safe Choice Consultancy LLC provides professional consultancy services in business domains like Financial Management, Project Management, Sourcing & Procurement, Information Technology, Marketing Management & Research.
We provide a wide range of services, including Accounting and Auditing Services, as well as comprehensive Business consultancy service in Project Management, Marketing Management, Sourcing and Procurement, Planning, Finance, Investment, Restructuring, SOP, MIS and more
Investment Consultancy
Provides advice and/or planning with investment products, do in—depth work on formulating investment strategies, to help them fulfil their needs and reach their financial goals.
Experience in many different facets of the financial world, Banking and investment firm, construct and maintain portfolios.
Monitor the client’s investments and wok with them as their financial objectives change over time to adjust their holdings.
Sourcing And Procurement Consultancy
Purchase analysis to determine where to achieve savings, point out the system defects to overcome, so as to minimize the cost, determine the purchases specifications and tender procedures, advise on purchasing sources by rendering to the best standards as might involve E-Commerce.
Providing advice and assistance on purchasing retail goods.
Assisting in import and export documentation.
Marketing Management Consultancy
Provide assistance to businesses on marketing, products and services to attract and retain customers
Advice on planning, pricing and promotion
Digital Marketing
Business Promotion
Market Research
Project Management Consultancy
Specialized in managing and guiding project processes from start to finish as regarding planning, organizing, motivating and controlling resources, procedures in order to achieve all of the project goals.
Managing budgets, resources and relationships to achieve organizational objectives, planning, developing schedules to ensure timely completion of projects.
Restructuring
Restructuring is an action taken by a company to significantly modify the financial and operational aspects of the company, usually when the business is facing financial pressures.
Restructuring is a type of corporate action taken that involves significantly modifying the debt, operations or structure of a company as a way of limiting financial harm and improving the business.





Project Management Consultancy
🡢 Specialized in managing and guiding project processes from start to finish as regarding planning, organizing, motivating and controlling resources, procedures in order to achieve all of the project goals.
🡢 Managing budgets, resources and relationships to achieve organizational objectives, planning, developing schedules to ensure timely completion of projects.
Marketing Management Consultancy
🡢 Provide assistance to businesses on marketing, products and services to attract and retain customers
🡢 Advice on planning, pricing and promotion
🡢 Digital Marketing
🡢 Business Promotion
🡢 Market Research
Sourcing And Procurement Consultancy
🡢 Purchase analysis to determine where to achieve savings, point out the system defects to overcome, so as to minimize the cost, determine the purchases specifications and tender procedures, advise on purchasing sources by rendering to the best standards as might involve E-Commerce.
🡢 Providing advice and assistance on purchasing retail goods.
🡢 Assisting in import and export documentation.
Investment Consultancy
🡢 Provides advice and/or planning with investment products, do in—depth work on formulating investment strategies, to help them fulfil their needs and reach their financial goals.
🡢 Experience in many different facets of the financial world, Banking and investment firm, construct and maintain portfolios.
🡢 Monitor the client’s investments and wok with them as their financial objectives change over time to adjust their holdings.
Restructuring
🡢 Restructuring is an action taken by a company to significantly modify the financial and operational aspects of the company, usually when the business is facing financial pressures.
🡢 Restructuring is a type of corporate action taken that involves significantly modifying the debt, operations or structure of a company as a way of limiting financial harm and improving the business.





Project Management Consultancy
🡢 Specialized in managing and guiding project processes from start to finish as regarding planning, organizing, motivating and controlling resources, procedures in order to achieve all of the project goals.
🡢 Managing budgets, resources and relationships to achieve organizational objectives, planning, developing schedules to ensure timely completion of projects.
Marketing Management Consultancy
🡢 Provide assistance to businesses on marketing, products and services to attract and retain customers
🡢 Advice on planning, pricing and promotion
🡢 Digital Marketing
🡢 Business Promotion
🡢 Market Research
Sourcing And Procurement Consultancy
🡢 Purchase analysis to determine where to achieve savings, point out the system defects to overcome, so as to minimize the cost, determine the purchases specifications and tender procedures, advise on purchasing sources by rendering to the best standards as might involve E-Commerce.
🡢 Providing advice and assistance on purchasing retail goods.
🡢 Assisting in import and export documentation.
Investment Consultancy
🡢 Provides advice and/or planning with investment products, do in—depth work on formulating investment strategies, to help them fulfil their needs and reach their financial goals.
🡢 Experience in many different facets of the financial world, Banking and investment firm, construct and maintain portfolios.
🡢 Monitor the client’s investments and wok with them as their financial objectives change over time to adjust their holdings.
Restructuring
🡢 Restructuring is an action taken by a company to significantly modify the financial and operational aspects of the company, usually when the business is facing financial pressures.
🡢 Restructuring is a type of corporate action taken that involves significantly modifying the debt, operations or structure of a company as a way of limiting financial harm and improving the business.
2024 | Celebrating 20 years of excellence
Developing Relationships... Delivering Results
We're a consultancy firm focused on building strong client relationships and delivering impactful results.
Re Engineering
Tailored solutions for maximizing investment returns.
Project Management
Efficient project planning and execution.
Re Structuring
Comprehensive restructuring solutions for business.
Business Advisory
Expert advice to navigate complex business.
Our Success Stories in Retail IndustriesHospitalityConstruction
As a partner of corporates, We have more than 400+ partners of all sizes and all potential.
A Tale of Triumph : Hussain Mohd Abbas' Journey to Success with Safe Choice Consultancy
Experience the triumph of Hussain Mohd Abbas, gracefully guided by Safe Choice Consultancy. Dive into a narrative of resilience and sophistication, where challenges become stepping stones to remarkable achievements.
In the bustling landscape of the United Arab Emirates, where innovation meets opportunity, one company has stood the test of time and emerged as a beacon of resilience and success.
History
Established in 1976, HMA is the oldest manufacturer of concrete blocks in the UAE. It has grown significantly over the years and is ranked in the top 5 by market share. The company primarily serves leading developers, villa projects, and manufacturing projects in the UAE. HMA's product portfolio includes various types of concrete blocks and interlocking tiles. It has participated in over 8000 projects in its 45-year history.
Key Milestones and Challenges
Half of all the UAE's construction project totalling $582bn (£ 400bn), have either been put on hold or cancelled, leaving a trial of half-built towers on the outskirts of the city stretching into the desert. The private sector contributed to 39% (Dh 350bn) to the GDP. According to preliminary data, the GDP grew by 13.9% in 2008 to Dh929.4bn, while the per capita GDP was projected to grow 7.1% Property value fell by 40% and scared the investors, thus causing a decline to profit margins due to low sales experienced.
The global financial crisis of 2008-2009 posed challenges to the company, resulting in decreased production capacity utilization and financial difficulties. In 2010, the company reached a breakeven point after Dubai's economic crisis, which led to extensive borrowing.
HMA management contracted with Dr Shaji to evaluate the company and to submit a diagnostic report and the same was submitted on November 2011.
Restructuring Efforts
Under Dr. Shaji Kochukutty’s leadership, HMA underwent restructuring from 2011 to 2014.
The major challenges faced were recession, no proper accounting system, no proper inventory control, no proper management control, dipping sales and overall performance, outstanding salaries and utilities, huge bank loans and facilities, huge suppliers outstanding, high financial cost, employment issues
Implementation method
Implemented measures included standard operating procedures, ERP system, management information system, standard costing, and sales credit policy.
Focus was on effective utilization of Human resources, production facilities, cost reduction methodology, product certification, brand equity, restructuring bank facilities, self-assessment system (Lab), production facilities and market segmentation.
Strategic management, Differentiation advantages, implementation of ‘porters 5 forces model’ , BGC Market & Ansoff – Matrix, implementation of balanced score card, value chain management, Pestle – theory application, Operation Management were also implemented.
Achievements and Growth
Implemented Standard Operating Procedure (SOP) , ERP system, Management Information System (MIS), Standard Costing , Sales Credit Policy, inventory controls
On May 2013, Factory got awarded from Dubai Municipality where it migrated successfully from conventional block certification system to achieve the Factory Assessment certification system. Since 2013 the certification has been demonstrated by the factory teamwork backed by the management thereby complying with annual audits conducted by Dubai Central Laboratory.
Strategic changes were made in marketing and clientele management, including adjustments to credit terms, marketing strategy formulation, and monitoring and evaluation.
By 2015, HMA became debt-free with zero cost of funds and improved supplier credit terms.
From 2016 to 2018, the company experienced exponential growth in turnover, gross margin, net margin, and operating profit. Strategic changes were made in marketing and clientele management, including adjustments to credit terms, marketing strategy formulation, and monitoring and evaluation.
4C model was implemented , focusing on customer solutions, customer cost, convenience, and communication, alongside the traditional 4Ps of marketing.
Overall, through strategic restructuring and effective management, HMA transformed its operations, overcame financial challenges, and achieved significant growth and market expansion.
— A Tale of Triumph
Hussain Mohd. Abbas' Journey to Success with
Al Wasl
Take your business to the next level.
Tadawi
H M A Concrete Products
Jacobs Garden
SUN International
KREOL Group
SISCO Steel
Tadawi
H M A Concrete Products
Jacobs Garden
SUN International
Tadawi
KREOL Group
SISCO Steel
Our Success Stories
As a partner of corporates, we have more than 400+ partners of all sizes and all potential.
SUN International FZE
Jacob's Garden Hotel
SISCO Steel Contracting
Hussain Mohd Abbas
Binjasim
Kreol Group
CMC
Tadawi Hospital
Where numbers
meets Strategy, Excellence is
our Standard
20+
Years
400+
Clients
98%
Positive Feedback
15 Years
HMA Concrete Products
Celebrating over 15 years of collaboration with Dr. Shaji on the successful journey of HMA Concrete Products LLC.
1 year
Cross Roads School of Music
Mr. Alphons Joseph has partnered with Dr. Shaji to drive the growth of Crossroads School of Music.
Testimonials
Safe Choice's financial consultants offered invaluable guidance, ensuring my investments align with my long-term goals. Trustworthy and reliable!
- Sebastian
Choosing Safe Choice was the best decision for my financial planning. Their team's expertise and personalized approach gave me peace of mind in uncertain times.
- Mohd. Fahad
Safe Choice stands out for their commitment to client success. Their financial consultants provided tailored solutions that have strengthened my financial position.
- James
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